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Venue

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Harbor Beach Marriott
Resort & Spa

3030 Holiday Drive
Fort Lauderdale, FL 33316
Tel: (800) 222-6543

Forward this Session

Forward this Session

A WIN-WIN SITUATION: LEVERAGING SOCIAL MEDIA STRATEGY TO IMPROVE REGULATORY COMPLIANCE & THE CUSTOMER EXPERIENCE

Social Media is changing the way consumers interact with financial institutions. This session will explore how your organization can develop a social media strategy, taking full advantage of the opportunities this set of technologies provides.

Key takeaways:
  • Factors to consider in creating a social media strategy
  • Enabling technologies needed for effective social media management
  • The role that mobile should play in your social media plans
You will learn best practices for:
  • Monetizing your investments in social media
  • Mitigating the risks of social media
  • Leveraging social media for complaint management

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