Luis G. Lobo

Executive Vice President, Multicultural Markets Manager

The 2015 recipient of The Ellis Island Medal of Honor and the 2014 National Society Daughters of the American Revolution Americanism Medal.�������������������� Luis Lobo serves as the Executive Vice President and Manager of Multicultural Banking for BB&T. �Most recently he was President for BB&T’s Washington Metropolitan Region based in Washington, D.C. BB&T (Branch Bank and Trust) is the tenth largest bank in the US.A native of Costa Rica in Central America, he was raised in Lincolnton, N.C. Mr. Lobo received a double major in economics and business administration in 1983 from Belmont Abbey College in the Charlotte area. He earned an MBA from CampbellUniversity at Buies Creeks, North Carolina; and received his degree with honors from the ABA Stonier Graduate School of Banking at the University of Delaware in 1998. He graduated from UNC-Chapel Hill in the Advanced Management Program in 1999.Mr. Lobo’s 33 year career has involved most facets of commercial, retail, mortgage and international banking in the past 28 years. He has served in 11 distinct markets throughout North Carolina, South Carolina, Virginia, Maryland and D.C., all with BB&T.Nationally he served as Chairman of the Board of Advisors of the American Bankers Association Stonier Graduate School of Banking. �Nationally he is a member of the ABA Community Engagement Council and Foundation and of the United States Hispanic Chamber of Commerce Senior Corporate Advisory Board. He is a member of the Board of Trustees of Novant Health in NC.Mr. Lobo lectures extensively at colleges, universities and financial industry forums across the U.S. on “Change Management,” “Leadership,” and “Sales Culture.” Mr. Lobo served 10 years on the faculty of the BB&T Banking School at Wake Forest University and is on the faculty of ABA Stonier Graduate School of Banking at the Wharton school of Business, University of Pennsylvania. He has been featured on NPR’s Marketplace and national and regional publications.Mr. Lobo’s first book, It IS Your Attitude was published in 2004 by James and Brookfield, Atlanta.