The nation's largest mortgage lender has launched a new home lending website to assist people toward achieving sustainable home ownership.
Wells Fargo's newly developed website helps homeowners make sensible financing decisions before buying a home, refinancing their mortgage or accessing home equity to help them avoid foreclosure.
Lisa Zakrajsek, head of home lending marketing for San Francisco-based Wells Fargo, said the website is a "roadmap for home financing options." The site focuses on consumers' goals and needs to provide information and choices that guide a homeowner with their financial decisions to ensure families keep their property.
"People with home financing needs tell us where they want to go and we'll deliver information and options that help them make informed decisions to chart a path toward their financial destination," Zakrajsek added.
The site features a calculator that estimates a homeowner's potential monthly payment amounts, as well as access to read about various lending terms and definitions. Checklists on the site display what information consumers need to give to the bank and explain all the steps of home financing.
For customers experiencing economic challenges, new functionality has been added that directs them to loan modification help, repayment plan information and other home retention options such as home preservation workshops. Consumers also have access to an interactive product comparison tool that looks at the features and benefits for different loan options available to them.
From January 2009 through August 2011, Wells Fargo has provided modifications for more than 700,000 mortgages.
"This new home lending site has a strong focus on learning and uses graphics to represent complex concepts in easy-to-understand visuals," Zakrajsek said. "Today's consumer is cautious and wants as much information as possible to make informed decisions about their home financing options."










