Jennifer S. Creech has been named chief production officer of DeepGreen Financial, a Cleveland-based home equity lender.Ms. Creech was most recently manager of the Northeast region at RBC Mortgage, a subsidiary of Royal Bank of Canada. She was previously regional sales manager for both Washington Mutual and PNC Mortgage, DeepGreen said. Touting the prospects of her new employer, Ms. Creech said DeepGreen "got a jump start on home equity" while other financial services companies were focused on the refinance market. DeepGreen is owned by Lightyear Capital, a New York City-based private equity investment firm. The companies can be found on the Web at http://www.deepgreenfinancial.com and http://www.lycap.com.

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