Dexma Inc., Minneapolis, has launched Home Equity Advantage, a Web-based platform designed to reduce the cost of originating home equity loans and lines of credit by 30% to 50%.The tool, unveiled at the MBA convention in San Diego, is a highly configurable platform built around the lender's own brand, products, pricing and underwriting guidelines. The streamlined application captures only the information needed to suggest a home equity or HELOC product to the homeowner. Credit and an AVM are ordered electronically in real-time. The entire process, from logging on to a loan decision, takes less than five minutes, the company said. The platform can be rapidly deployed as an add-on to Dexma's products or it can be attached to another platform. Dexma's website address is http://www.dexma.com.

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