First Florida Launches DeadDeals.net

First Florida Financial Group, Fort Myers, Fla., has announced the launch of DeadDeals.net, which purchases qualified "unclosable" mortgage and foreclosure leads from mortgage brokers and loan officers in Florida. DeadDeals.net pays from $50 to $500 for each lead, and its CashToolBox.com program fixes mortgage application problems that are preventing a loan approval and closing, First Florida said. Eddie Hoskins, president and chief executive officer of First Florida, said the new division enables mortgage professionals "to make some money on a deal where previously there was no revenue." The division can be found on the Web at http://www.deaddeals.net.

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