HomeTeam Plans Testing of 1st-Timer Portal

HomeTeam, Seattle, says it plans to start beta testing of a first-time homebuyer online portal in November.In an interview conducted at the Mortgage Bankers Association annual convention in Chicago, Lisa Oelsner, HomeTeam's vice president of platform strategy, told MortgageWire that the important thing is that the portal will provide "trusted, unbiased content" to the consumer. It will have a link to HomeTeam University, its service to educate consumers about how to select the partners they do business with. But besides the portal, she said, HomeTeam will also do live seminars. HomeTeam is most famous for its syndicated television show, which provides a home to deserving people. The show is starting its second 26-week season. Eric Gorrell, president and chief executive of HomeTeam, explained that consumers need information about the beginning of the homebuying process.

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