Gene Devine has been named senior vice president of Intellidyn Corp., a consumer analytics and database marketing company based in Hingham, Mass., a Boston suburb.His principal responsibilities will include creating, deploying, and managing direct-to-consumer marketing and lead generation initiatives for Intellidyn clients. Before joining Intellidyn, Mr. Devine was the executive vice president of marketing for Florida-based First Fidelity Financial Corp., where he was responsible for the creation of an end-to-end lead generation channel for customer acquisition, Intellidyn said. Previously, he was a senior vice president at Data Warehouse Corp., SVP of marketing for Mortgage.com, and SVP of marketing at Eastern Mortgage Services. Intellidyn can be found on the Web at http://www.intellidyn.com.
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