Sales and Marketing

Looking to build on last year's live sing-along, Lady Gaga will be performing the theme to Mister Rogers Neighborhood in a campaign from Rocket and Redfin.

Shaw, which was part of last year's standstill agreement with Third Point, said it will support shareholder-driven change on Costar's board.

How the message from Sierra Pacific Mortgage could have been delivered in a better, more empathetic fashion rather than leaving affected workers embittered.

Stop chasing digital leads and invest in face-to-face partnerships that build trust and referrals sustainable growth, writes a leader of Choice Mortgage Group.

The wholesale giant, fully entangled in the legal fight over a six-figure bonus, emphasized it's only the title sponsor of the broker trade group.

United Wholesale Mortgage sees this branding partnership as an opportunity to recruit workers in its home market in the Detroit area, CMO Sarah DeCiantis said.

The company was founded in 1986 by current CEO Mat Ishbia's father Jeff and became the No. 1 originator by dollar volume in the third quarter of 2022.

The accusations, relating to the lender's marketing programs, including trips for brokers as things of value, stem from a larger racketeering complaint.

The home purchase market, which competes for consumers with rentals, should remain subdued in 2026 because of high mortgage rates and low affordability.