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Kevin Tynan
ktynan@libertybank.com
Kevin Tynan is senior vice president for marketing at Liberty Bank for Savings in Chicago.
BankThink
Bank marketing is bigger than just advertising
Kevin Tynan
Senior Vice President of Marketing
Liberty Bank
Customer outreach is far from the actual core function of bank marketers: producing bottom-line results.
Opinion
How Community Banks Can Seize Opportunity in the Mortgage Market
Kevin Tynan
Senior Vice President of Marketing
Liberty Bank
To survive and thrive, community banks must follow the lead of nonbank mortgage lenders by embracing digital technology and customer convenience.