The latest well-known actor to become a spokesman for a reverse mortgage lender is Henry Winkler, whose best known role to members of the Baby Boomer generation was as "the Fonz" in the television sitcom Happy Days. He will be the public face of One Reverse Mortgage, whose parent company, Rock Holdings, also owns Quicken Loans. Jay Farner, chief executive of One Reverse Mortgage, describes Winkler as an actor with "integrity" he feels will be helpful in extending the company's reach with retirees and seniors. Happy Days aired from 1974 through 1984. Winkler played Arthur Fonzarelli, whose age during the show ranged from his late teens through early 20s. But today, Winkler is eligible to apply for a reverse mortgage, as he will turn 65 in October. A video featuring Winkler promoting One Reverse Mortgage can be found on the company's website at www.onereversemortgage.com.
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