Countrywide Brand Name Will Survive, For Now

Once Bank of America swallows the mortgage operation of Countrywide Financial Corp., the brand name "Countrywide Home Loans" will survive, according to an internal e-mail message sent to Countrywide employees. However, on Friday questions were being raised about who will manage the new mortgage unit. Sources told MortgageWire that Countrywide executives expect to be in charge of the combined lending/servicing operation, leaving BoA mortgage chief Floyd Robinson out in the cold. At deadline time, neither institution was discussing the merger. The email, obtained by MW notes: "Bank of America has indicated that it intends to retain core elements of our operating platform, including our technology and management expertise."

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