Hispanic Mortgage Site Launched

Nationwide Advantage Mortgage Co., Columbus, Ohio, and Yahoo! en espanol, a Spanish-language Internet service based in Coral Gables, Fla., have launched a mini-website offering mortgage services to Hispanics.Called "The Best Mortgage" center, the site will offer Hispanic consumers information for both experienced and first-time homebuyers, the companies said. Users will be able to check NAMC's mortgage rates and submit a free loan application online or over the telephone, with decisions in as little as 10 minutes, they said. "Our research indicates that, historically, the Latino community has had too many barriers to homebuying and financing needs," said Robert Kallio, NAMC's associate vice president of marketing. "Our partnership with Yahoo! en espanol provides the informational resources and financial tools to lower the cost of buying and owning a home for the growing Latino market." The mini-site can be found online at http://www.lamejorhipoteca.com, and the companies can be found at http://www.nationwide.com and http://www.yahooenespanol.com.

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