Integrity Mortgage Changes Name

Integrity Mortgage Corp., St. Louis, has changed its name to American Equity Mortgage, which acquired the company in 2004.The name change will affect Integrity's seven branches in Ohio, Kentucky, and Indiana. "With the majority of our branches operating under the same name, we can fully leverage the effectiveness and buying power of national advertising, public relations, and community relations programs," said Deanna Daughhetee Vinson, president and chief executive officer of American Equity Mortgage. American Equity Mortgage specializes in debt consolidation, using home equity to combine all bills into one monthly payment. The company can be found online at http://www.americanequity.com.

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