Mortgage Coach, Irvine, Calif., has launched the Mortgage Coach Marketing Machine, online tools and sales proposals that enable loan officers to reduce rate shopping and differentiate themselves from competitors by educating borrowers on the benefits of mortgage planning.The Marketing Machine offers services such as the Personalized Mortgage Plan, the Annual Equity Review, and the Periodic Mortgage Review, each supported by advice-delivery tools and printable marketing pieces. "The Marketing Machine serves two main purposes," said Dave Savage, founder and chief executive of Mortgage Coach. "First, it puts valuable, pertinent information directly into the hands of the borrower -- not just the originator. Second, it makes the originator a referral magnet." According to Mr. Savage, Mortgage Coach users say clients are five times more likely to conduct their next mortgage transaction with them as a result of using Periodic Mortgage Review. The company can be found online at http://www.mortgagecoach.com.
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A federal judge in Texas dismissed the Consumer Financial Protection Bureau's medical debt rule and prohibited states from passing their own laws prohibiting medical debt on credit reports.
6h ago -
Dr. Mark Calabria takes on the additional role of chief statistician of the United States; retired Ally Bank executive Diane Morais has joined First Citizens Bancshares' board of directors; MainStreet Bank has promoted Alex Vari to chief financial officer; and more in this week's banking news roundup.
9h ago -
While refinances are behind the latest increases, the pace of purchase activity may be a stronger indicator of where the housing market sits.
11h ago -
The share of economists expecting a September rate reduction grew in the July Wolters Kluwer survey, but the October or later percentage also increased.
11h ago -
Rising home prices and softening sales offer a mixed view of a market that some say is shifting to favor buyers.
July 11 -
The notes are backed by home improvement installment loans originated by approved dealers in Foundation Finance Company's network.
July 11