DeepGreen Financial, a Cleveland-based home equity lender and business process outsourcer, has announced the hiring of well-known industry veteran Saiyid (Sy) T. Naqvi as chief executive officer.The appointment was announced following the departure of Jerome J. Selitto. Mr. Naqvi, the former president and chief executive officer of PNC Mortgage Corp., was most recently president and CEO of Setara Corp., a consulting firm specializing in business process outsourcing for financial services companies. Before his tenure at PNC, Mr. Naqvi was president and CEO of Sears Mortgage Securities Corp., and before that he was the vice president of secondary marketing at Citicorp Homeowners Inc. (now Citibank Mortgage). DeepGreen can be found online at http://www.deepgreenfinancial.com.

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