PNC Financial Services Group is developing a new online tool for its mortgage customers, according to the president and chief executive of the regional bank.
“We are working on a product that is going to be the equivalent of our virtual wallet that will play in the mortgage space,” CEO William Demchak said in discussing the bank’s yearend results with analysts and investors Thursday morning.
“We are pretty excited about it,” he said. “It ought to help with purchase volume.”
During the earnings webcast, the CEO talked about how important it is to increase purchase mortgage originations in 2014.
In the fourth quarter, the
A spokesman for the bank said it was too early to offer any details about the new virtual wallet.
