Marketing

Mortgage portfolio retention strategies typically focus on proactively approaching borrowers who can benefit from refinancing. But companies are increasingly using enhanced analytics to further segment their customer base and identify borrowers on the cusp of buying a new home.

Starkey Mortgage's Eric Glick prides himself on the dedication he brings to educating borrowers about a broad spectrum of topics. His approach starts by making sure he stays current on the latest industry trends. Here's how.

Mortgage lenders can expand their businesses by catering to borrowers who aren't proficient in English, but doing so requires strategic recruiting and hiring and compliance with federal and state regulations.

What does a Top Producer look like? Like anything else, there is no singular representative. Marketing strategies span everything from billboard and television ads to movie events and bobble-head giveaways. Many focus on one state for business while others cover as much land as possible. One thing that binds them as the most successful in their field: help. From family and friends to outstanding teammates to mentors and coaches, every Top Producer acknowledged they could not have reached the level they have without support.Here, by the numbers, are six characteristics that make up the class of 2016 Top Producers.

NMI Holdings reported second-quarter net income of $2 million, making it the first time the company founded in 2012 has ended a period in the black.

From working with homebuyers and seeing them through various milestones like raising a family, loan officer Dianne Crosby is in awe of the role she plays in helping clients reach their goals.

Robust demand for mortgages. Real estate values rising at a solid clip. Construction employment in decent shape. A fresh cycle high for single-family home sales.

Ellie Mae has commenced a follow-on offering of 2.75 million shares of its common stock. In addition, Ellie Mae plans to grant the underwriters of the transaction a 30-day option to buy 412,500 shares at the public offering price.

Home prices continued their upward climb in June as properties at the lower end experienced higher levels of appreciation, according to CoreLogic.

Home sales rose to their highest level since the financial crisis last week. While that's a good sign, full recovery is going to take a long time. Here's why.

The private equity firm GTCR is interested in fintech companies looking to disrupt the status quo, so long as they have proved themselves and are paired with managers who have a long track record of success.

Ellie Mae had second-quarter net income of $10.6 million as its revenue per Encompass user rose by 14%.

By investing time early on with clients who may not be immediately ready for a mortgage, loan officer Becky Sandiland establishes relationships that generate future business.

Mortgage servicers should concentrate on providing a better experience for borrowers because customer retention benefits outweigh the costs, a J.D. Power survey found.

FNF Group, a division of Fidelity National Financial, has agreed to acquire real estate software company Commissions Inc.

Technology developed by SmartZip analyzes 2,000 variables about a housing market and its homeowners to help real estate agents and lenders identify consumers most likely to sell their house or need a new mortgage.

Loan officers encounter a wide range of obstacles in the process of seeing a mortgage loan through to closing, but how many can spin silence into livestock?

There were patterns of racial disparities in mortgage originations in the St. Louis, Milwaukee and Minneapolis metropolitan statistical areas, according to the National Community Reinvestment Coalition.

Carmen Inclan of Raymond James Bank recognizes customers are happiest, and business booms, when communication is prioritized.

RealtyUSA has merged with Pittsburgh-based Howard Hanna Real Estate Services.