Marketing

A series of changes to the Telephone Consumer Protection Act go into effect on March 26 that closes the so-called "lead generation loophole" for telemarketing calls and texts.

The Los Angeles venue accuses the lender and another defendant of failing to pay nearly $300,000 in licensing for a stadium lounge table and seats.

The Consumer Financial Protection Bureau provided guidance about digital intermediaries and lead generators that accept payments to steer borrowers to financial products.

Only a few dozen mortgage firms could likely afford the $7 million ad for this year's big game, a marketing veteran said.

The industry leaders have made seven commercial appearances between them during the pricey, marquee advertising window.

Gravy Technologies offers a consumer-facing app, along with a white-label service for mortgage lenders aimed at accelerating their marketing efforts.

Those who establish a history of paying for housing may be able to buy and live in property with rental income, but there are risks to the emerging strategy.

The former Airbnb executive Jonathan Mildenhall steps into a newly created role, overseeing communications for all business lines at the Detroit-based company.

Home lending and real estate-related businesses developed tools to answer loan officer questions, help write marketing copy, envision newly designed interiors and even correspond with consumers on a limited basis.