Loanshop.com Launches Enhanced Website

First Mortgage Network, Plantation, Florida, has enhanced the design of its loanshop.com website (http://www.loanshop.com) by implementing customer care tools and adding educational content.The site is designed to control the entire mortgage transaction, from making the credit decision to funding the loan. New features include real-time access to status updates and loans in process, ability for consumers to receive credit approval within an hour, an automated loan search and quote program, a refinance registry, and an expanded lending library designed to educate and empower the borrower. Founded in 1992, loanshop.com (formerly American Finance & Investment) funded its first Internet loan in 1994. Since then, the company has processed over 7,500 online loans, funding close to $1 billion in loans over the Internet annually. The company was acquired by First Mortgage Network in March 1998.

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