Norwest Mortgage Will Take Wells Name

Norwest Mortgage Corp., Des Moines, whose parent bank is merging with Wells Fargo Bank, San Francisco, will change its name to Wells Fargo Mortgage, NMC president Mark Oman has told MortgageWire.In an exclusive interview, Mr. Oman -- who manages the nation's largest lender/servicer -- called the merger a "win-win" situation for NMC even though Wells, historically, has frowned upon the residential business. Mr. Oman said even though NMC has mortgage origination branches in markets where Wells has bank branches, he does not see any danger of overlap or mortgage-related layoffs. He said that in some cases NMC mortgage employees would move into Wells branches and operate there. Some mortgage analysts expected that, although the combined banks would take the Wells name, the mortgage division would retain the NMC name because of the brand recognition it carries. But Mr. Oman said he likes the Wells name and its "stagecoach brand." Thanks to the merger, he also looks forward to cross-selling new products to "millions of new customers."

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