Consumer direct

The Consumer Financial Protection Bureau's indirect response to Quicken Loans' Super Bowl 50 commercial implicitly warns consumers to be wary of technology, which points to a bigger problem: does the CFPB even know what it wants from the mortgage industry?

Mortgage startup Nexera Holding has reached $100 million in fundings just six months after it began operations.

Lenders must treat self-service technology as a tool that facilitates, rather than defines, the mortgage borrowing experience.

Social media offers a unique opportunity to make personal connections online, but mortgage lenders should tread lightly when using this channel as a lead source for new borrower prospects.

Ditech Financial, a subsidiary of Walter Investment Management, is exiting the distributed retail mortgage production channel.

Ditech has renewed its sponsorship of Kevin Harvick's No. 4 car which races for the Stewart-Has Racing team on the NASCAR Sprint Cup circuit.

Quicken Loans will be the primary sponsor for Kasey Kahne of Hendrick Motorsports for three races during the 2016 NASCAR season.

Quicken Loans, the company that showed a mortgage business can operate successfully without face-to-face interaction with borrowers, is now giving customers the option to work without human loan officers.

Quicken Loans CEO Bill Emerson's term as chairman of the MBA underscores how the consumer-direct mortgage channel has grown from a quirky novelty to the force leading a technology revolution.

Guaranteed Rate has added 75 former Discover Home Loans employees as well as the Irvine, Calif., call center facility that they worked at.