Marketing

Those who establish a history of paying for housing may be able to buy and live in property with rental income, but there are risks to the emerging strategy.

The former Airbnb executive Jonathan Mildenhall steps into a newly created role, overseeing communications for all business lines at the Detroit-based company.

Home lending and real estate-related businesses developed tools to answer loan officer questions, help write marketing copy, envision newly designed interiors and even correspond with consumers on a limited basis.

While it can also be used to obtain mortgage and other product information, the app features teaming personal wellbeing content from Dr. Deepak Chopra.

The retention rate among servicers is at a 17-year low the latest Intercontinental Exchange Mortgage Monitor report found.

Seventeen companies showed off their latest tech aimed at streamlining the lending experience.

Following New York Community Bancorp's acquisition of Flagstar, the company is ditching the regional bank brands that it long used. CEO Thomas Cangemi calls Flagstar a "neutral" but "patriotic" name that underscores the firm's nationwide expansion strategy.

Working in tandem, they can help both the loan officer and a company increase their business and return on investment.

The ads ran on websites including Investopedia, Martha Stewart and Southern Living, a lawsuit alleges.

Forget special offers, ubiquitous branches and promises of convenience. Younger clients want to see state-of-the-art technology and hear good things from friends and family, according to a recent Arizent survey.

Banks pay millions of dollars each year to have their names become part of the lexicon of sports-obsessed Americans. Here's a look at the largest deals, which span pro baseball, football, basketball, hockey and soccer.

The credit-reporting agency was fined $650,000 for sending customers marketing emails without an option to unsubscribe. Financial institutions are subject to the same law, called the CAN-SPAM Act.

Originators said they appreciate the easy sign-up and are optimistic after the social media app's rapid growth.

The growing number of financially troubled customers and servicing transfers gone wrong helped to lower the overall industry score by 6 points, J.D. Power said.

The interactive tool can answer consumer questions about the mortgage process, explain the difference between products and give an approximate quote.

While the possibilities for artificial intelligence's applications are vast, mortgage shops today are focused on having it identify borrowers who are in the market to purchase a property, according to a report from Stratmor.

Younger customers want personalized engagement, including in their music playlists, experts said at American Banker's recent Digital Banking conference.

Mortgage companies are using AI and other tools to reach those who expect nothing less than a super-personalized and interactive experience from their online services.

But a large gap exists in the degree of energy and investment depository institutions put in their customer acquisition efforts versus nonbanks, according to Arizent research.