Marketing

The Homeowners Privacy Protection Act will go into effect next March 5, after a years' long effort by the mortgage industry to bar the marketing tactic.

Small lenders are turning to local sponsorships, social media, education and word-of-mouth to compete with big banks' massive marketing budgets.

David Lazowski, president of national recruiting and growth, talks about Fairway's aim of being an end-to-end provider through its Home.com website.

The new AD Home portal helps the company's mortgage brokers' business by giving their customers a more intuitive, online technology to manage their loans.

ChatGPT is changing how borrowers search. If your mortgage business isn't showing up in AI answers, your website may no longer be your best storefront, writes the founder of Mortgage Advisor Tools.

Among the nation's 50 largest metropolitan areas, 25 had annual price increases in July, while the others recorded price declines, Zillow found.

The Bank of Glen Burnie has bought VA Wholesale Mortgage, a veteran owned-and-operated company which specializes in working with military families.

The real estate company said it started the search for a new CEO mid-year following Carrie Wheeler's notice to the board she was looking to leave.

Product and pricing engine provider Optimal Blue has rebranded almost two years after the company was sold by Black Knight to Constellation Software.

Prior to the earnings release, Finance of America announced it was buying out Blackstone's equity stake in the mortgage lender for $80 million.