Marketing

The agency had raised concerns in the Obama administration about kickbacks in the marketing pacts between mortgage lenders and other providers, but the agency's recent guidance says the deals are legally viable.

When the economy inevitably slides, leaders with a culture based on the mantra, "Treat people like family, and the money will take care of itself," won't need a miracle to survive.

Whether low rates will continue to outweigh health and employment concerns for millennials and Generation Z remains to be seen.

For the majority of borrowers, interest rate research for mortgage refinancing came with unwanted and annoying sales calls, which could ultimately hinder potential business for lenders.

The donation will go through the Association of Independent Mortgage Experts in an effort to expand and diversify opportunities in the industry.

Only 18% of refinance borrowers returned to the same lender in the second quarter, the second lowest rate since 2005.

From an increased interest in outdoor space to a need for a dedicated home office, the pandemic has created new drivers for refinancing, moving and other housing decisions, TD Bank found.

More so than their colleagues nationwide, originators in the Southeast are concerned about how supply impacts their business.

Most are still operating in an analog world and are losing existing clients to the competition.

The annual survey and ranking of mortgage servicers found that while trust is increasing, borrowers were frustrated with some digital interactions and long wait times with call centers.

As home loans surge and lenders look to expand, they're doing a cost-benefit analysis on the possibility of opening more commercial locations.

Almost six in 10 completely agreed that company-provided technology met or exceeded their expectations.

The new normal created by the events so far in 2020 could make this the best year ever for lenders.

The current refinancing boom might seem like the worst time to buy leads, but for some, it may be the best.

Buying power for many consumers is hampered and some originators said that affects their ability to serve consumers.

But unless lenders make fundamental shifts in how they use this technology, change isn't going to happen.

Culture scores at the lender are equal or higher than before lockdown.

Recognizing the leading originators of Federal Housing Administration mortgages in the 2020 Top Producers survey.

Phone calls have remerged as a powerful lead generation tool that loan officers shouldn't overlook.

Among those that this listing recognizes are loan officers who dollar volume could be limited by the geography they work in or the loan product types they originate.